![]() ![]() On the BCG Matrix, based on an economic index rating, Nike is considered a Cash Cow. However, with its mission to bring innovation and inspiration to all athletes throughout the world, Nike has a strong presence in world championship sports competitions, celebrity and community sponsorships as well as numerous athletic wear eShops. ![]() Nike is known as a fashion brand, worn by individuals for many occasions outside of sports activities. The business income is heavily dependent on the shoe market and an overseas workforce. Nike contracts with more than 800 retail outlets globally, promoting exclusive lunarite foam and flywire technology in brand items. The brand portfolio, in addition to a wide variety of Nike premium products for leisure and sports activities, includes: Cole Haan, Converse, Umbro, Ltd., Hurley and Nike Golf. ![]() As of 2013, Nike employees more than 44,000 people worldwide. Headquartered in Beaverton, Oregon, Nike is a proven leader in the sports equipment, apparel and athletic shoe industries. Nike Corporation is a Fortune 500 company, founded in 1964 and listed on the NYSE as NKE. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |